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In the 2015 Retention Survey, we uncovered that 50% of retailers who were surveyed did not segment regular promotional campaigns. This number was and continues
Don’t Get Buried in Seasonal Inventory! Every holiday season retailers have the exhausting challenge of getting all their holiday inventory out the door before Christmas,
In the olden days of email marketing, you only had basic information about your customers, like email addresses. Maybe if you were lucky, people volunteered
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