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Thank you, Ray Tomlinson

Ray Tomlinson is not a household name, despite his creation being in every household on the planet. His invention was on par with fire, the

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100 ❤ email subject lines

Written by Amy McCarthy and Aviva Imbrey DON’T GET LOST IN THE INBOX Like the holiday itself, Valentine’s Day newsletters should be filled with love.

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Customer segmentation 101

In the 2015 Retention Survey, we uncovered that 50% of retailers who were surveyed did not segment regular promotional campaigns. This number was and continues

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