Written by Amy McCarthy and Aviva Imbrey
DON’T GET LOST IN THE INBOX
Like the holiday itself, Valentine’s Day newsletters should be filled with love. Your subject line is the gateway, so it has to persuade the recipient first to open the email and, second, to take an action. The key to driving higher open rates and revenue is ensuring that your message is relevant.
100 VALENTINE’S DAY SUBJECT LINES ❤
We’ve compiled more than 150 examples of email subject lines to get you started on crafting your Valentine’s Day marketing campaigns. Words such as “perfect,” “ideal,” and “gift” will accentuate the useful side of your newsletter. Retailers have found that by creating a sense of urgency and using expressions like “expires,” “ends soon,” “only,” and “left” significantly boost open rates.
SEGMENTATION
Sending emails to segmented groups of your customer base is key to staying relevant. We’ve provided some examples of subject lines for different segments. Not sure how to segment emails? For more information about segmentation tools or ways to bucket your customers see more here!
THE LIST OF SUBJECT LINES BEGINS HERE:
Spice up the night! Vday gifts and more
Valentine’s Day: Gifts Gone Wrong
Staying in for Valentine’s Day?
Valentine Sweetness for Your Someone Special
Cupid May Lose His Job Over This
They’ll Love These Valentine’s Gift Ideas
5 Ways to Say “I Love You”
Gifts to Show Your Love
Share the Love
She’ll/He’ll Love This
Surprise Them This Valentine’s
Pamper Your Partner
Sweet Deals for a Steamy Date Night
Love Is In the Air
Red Hot and Ready to Go (ex: Hot Deals & Free Shipping)
Be a Not-So-Secret Admirer
Drop a Lovebomb This Valentine’s Day
Hope you enjoyed our first few examples.
SEE THE FULL 150+ LIST & TIPS AFTER FILLING THIS OUT: