Our strategy team acts as consultants to help pinpoint problems and areas for optimization and creates a plan to make sure your marketing stays on track. Whether you’re looking for a specific solution or just want an expert to help you frame your marketing strategy for the year, we’ve got you covered. Whether short-term planning, more lengthy campaigns, or on retainer our team has years of experience and you’ll see bottom-line improvements to your marketing program.
Be In The Know
Gain insight into what your competitors are doing and how you compare. We’ll provide you with the analysis and a set of strategies to stay competitive.
Hit the Mark Every Time
Our WhatCounts Email Marketing Strategy team will do a deep dive on your current email templates. Using best practices, they will recommend ways to improve your templates to increase engagement.
End-to-End Lifecycle Marketing
Work with our team of email marketing strategists to create a seamless marketing automation plan. Our team will look at your current marketing automation setup and come up with recommendations on how to improve, gaps, low-hanging fruit, and more.
Understand Your Metrics
Our team will work with you to understand your business goals and come up with the best way to measure impact, giving you everything you need to truly understand your marketing impact. From custom reporting to key analytics – we’re here to help you put your best foot forward.
Identify Areas for Improvement
Our team will do a thorough analysis of your current email lifecycle program to pinpoint gaps, as well as give you recommendations on how to increase engagement.
Build a Successful Email Program
Work with our team to create an email marketing strategy to hit all of your business needs. We’ll walk through best practices, key campaigns, and ways to increase email engagement, and make the necessary recommendations, as well as build out a unique plan for you.
Refresh Your Email Program
Sometimes you just need a refresher. Our team will take a look at your existing campaigns, understand your current marketing and business model, and make recommendations on best practices that can be implemented to increase engagement and efficiency.
Sub Message Blurb
You can never be too prepared for the holidays. Our team will put together a plan for your holiday campaigns based on your unique goals and business objectives. If you need help with execution – we can help you there too.