The WhatCounts platform is designed to engage customers and contacts through targeted, curated content across multiple channels. Our solution set allows you to engage your contacts at every turn, increase efficiencies with fewer vendors, and optimize campaigns with personalization.
Create a 360° view of your contacts’ behavior with a highly flexible relational, flat, or joint format containing your pertinent data sets.
It’s never been easier to garner new sign ups and contacts organically with our easy-to-use acquisition tools, including:
Easily create segments based on customer data, from email engagement metrics to customer lifetime value. Target the right customer at the right time, every time.
Quickly create and deploy complex, hyper-personalized lifecycle campaigns triggered off of data, time, or behavior. You can choose to create your own with our drag-and-drop workflow builder or use one of our pre-built automations.
Our drag-and-drop email builder creates perfectly rendering, responsive email templates, which have been tested to work in 40+ email clients. Spend your time creating, rather than coding.
There’s really no point in doing something you can’t measure, which is why we give you the tools to test your campaigns and measure success.