Connect Shopify to Oracle Responsys

WhatCounts connects a retailer’s Shopify eCommerce platform to their Oracle Marketing Cloud (Responsys) account, helping to grow repeat sales. With WhatCounts connecting Shopify and Oracle Marketing Cloud, retailers can automatically integrate customer purchase history and transactional data into Oracle Marketing Cloud to power data-driven digital marketing solutions.

Layer WhatCounts on Top of Your Oracle Marketing Cloud Account to:

  • Integrate Shopify and Oracle Marketing Cloud seamlessly
  • Leverage predictive fields and propensity models to create automated, personalized 1:1 cross-channel messaging
  • Set up key campaigns, such as predictive replenishment to trigger based on each customers’ buying cadence

Glean More Power from Oracle Marketing Cloud

With These Features and Capabilities:
  • Smart send capabilities. Let us do the heavy lifting and trigger emails based on the last purchase time for each individual customer
  • Offline campaign execution. Export segments to enable retargeting, look-a-like, and other offline campaigns
  • Access data from disparate sources, including online, brick and mortar, to create a seamless shopping experience
  • Pull in custom fields and segment on criteria that’s unique to your business.
  • Optimize your email campaigns with dynamic product recommendations based on purchasing trends across your entire customer base. We’ll surface items and categories based on your individual customers’ purchasing history and buying trends for your aggregate customer base.

Within WhatCounts, you can create a variety of automated, personalized emails and ads to help welcome, convert, thank, retain, upsell, recommend, reward, and win back valuable customers through Oracle Marketing Cloud. You can also create complex customer segments based on product, purchase, and customer data, as well as custom fields from Shopify to power more personalized promotions.

Ready to Connect Shopify to Oracle Responsys?

This website stores cookies on your computer. These cookies are used to improve your website experience and provide more personalized services to you, both on this website and through other media. To find out more about the cookies we use, see our Privacy Policy. We won't track your information when you visit our site. But in order to comply with your preferences, we'll have to use just one tiny cookie so that you're not asked to make this choice again.