The apparel industry is a major player in the eCommerce market, and it’s not slowing down any time soon. Revenue is expected to reach $86 billion by 2018. In such a large and growing industry, it’s essential that apparel retailers to create meaningful relationships with their customers.

Leveraging WhatCounts’ data-driven marketing approach, our apparel clients are able to segment customers and trigger relevant product recommendations based on unique purchasing behavior, including style and brand preferences, gender, intended usage, and onsite browsing behavior.