Although summer doesn’t technically begin until June 20th, most people consider Memorial Day Weekend to be the official start of the season. That said, it’s
Click-through rate. Just what is it, how do you measure it, and why does it matter so much in email marketing? Click-through rate seems—on the
Email marketing accordion menus can be a lifesaver. newsletters can get long. Really long. Now, we don’t recommend sending a boat load of content to
The modern web experience is full of interactive elements that promote user engagement. For years, email developers have been trying to recreate this interactivity in
There’s nothing quite as bad as the feeling you get after sending out an email that has a mistake. Maybe the main link doesn’t work
As we strive to help our customers market better and mark it done, the WhatCounts team is delighted to announce our first feature release and
In 2019, Valentine’s Day spending raked in over $20.7 billion in revenue.[1] While fewer people are celebrating Valentine’s Day[2], spending continues to grow year over
Well, we’ve officially said goodbye to the last decade and entered a new one. As you wind down after what must have been a wild
Email marketing databases naturally degrade at a rate of about 22.5% a year. While the answer to the problem seems like it would be finding
© 2020 WhatCounts. All rights reserved. View our Privacy Policy or our Terms & Conditions.
This website stores cookies on your computer. These cookies are used to improve your website experience and provide more personalized services to you, both on this website and through other media. To find out more about the cookies we use, see our Privacy Policy. We won't track your information when you visit our site. But in order to comply with your preferences, we'll have to use just one tiny cookie so that you're not asked to make this choice again.
