19
Oct
[Note: Send University is absolutely free to sign up for. If you haven’t done our introductory course yet, it’s strongly advised that you begin there.] Are you losing subscribers? Have they been less than engaged? In our latest course from Send University, you’ll learn how to create a four-part winback campaign using automation on the [...]
13
Oct
Version 12.13 of the WhatCounts platform is now live. We encourage you take a look at the release notes here, but also wanted to give you a quick recap of what’s changed. Along with enhancements to our layout editors, reporting wizards, and inclusion of the deploy wizard, we’ve made some other updates, which include: Layout [...]
11
Oct
Reporting data is one of the most valuable assets a marketer has. It gives us valuable insight into who’s engaging and when, what types of content subscribers enjoy the most, what subject lines lead to opens, and other information that is important to driving the most out of email marketing. Because this data is so [...]
11
Oct
When it comes to our layout editor, we aim for functionality and simplicity. Building an email template shouldn’t be time consuming and shouldn’t require expert knowledge in coding and design. That’s why our editor comes pre-loaded will free fully-responsive themes and features drag-and-drop capabilities. Even if you don’t have any experience in HTML, our platform [...]
11
Oct
Email marketing shouldn’t be a time-consuming chore. WhatCounts platform users can quickly leverage our simple-to-use Campaign Deploy Wizard to handle all of their sending needs. Our goal with this wizard is to make deploying campaigns as intuitive as possible. It walks you through the email deployment process from start to finish. Functionality We designed the [...]
3
Oct
Send University is absolutely free to sign up for. If you haven’t taken the introduction course yet, you can read more about it here. Our next course in Send University will guide you through the process of building and deploying a three-part welcome series to your subscribers using the WhatCounts platform. Why should you have a welcome [...]






