5 Facebook & Instagram campaigns for beauty & skincare retailers
The beauty industry is one of the largest retail sectors, raking in $62.46 billion in 2016. While the beauty and skincare industry seems to be
The beauty industry is one of the largest retail sectors, raking in $62.46 billion in 2016. While the beauty and skincare industry seems to be
In a recent study, retailers reported that more than half of their product catalogs were replenishable goods, yet 43% were not running any type of
While email remains one of the cheapest and most effective ways to drive engagement with your customer and subscriber base, social media is quickly becoming
“Omnichannel” has been a buzzword for marketers across industries for quite some time. For ecommerce retailers, omnichannel marketing means meeting your customers where they
As we all know, data is the new currency in the eCommerce world. It’s used in many different platforms for many different initiatives. So what
In the last post we covered some useful metrics for evaluating binary classification algorithms. In this post we’ll go into more detail on why they
It’s go time! November is already here, which means two of this biggest shopping days of the year are quickly approaching: Black Friday and Cyber
With the holiday season gearing up, now is the perfect time to talk about implementing an effective content marketing strategy. The most exciting part about
Our rasion d’etre in the Data Science group at Windsor Circle is to make marketing smarter. To that end, this article covers some metrics that
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