Over the last decade, WhatCounts has partnered with many of the world’s leading organizations to drive successful email marketing programs.
“WhatCounts offers the most complete array of deployment options, including self-service, collaborative service and full service, as well as an on-premises appliance that runs on the same application code base as does its hosted offering. Such flexible deployment models make its offering quite unique in the marketplace, allowing clients to transition across deployment types. WhatCounts has done an excellent job of enhancing its application (through the years). WhatCounts is a suitable and highly valuable option for marketers…”
- Jupiter Research, Email Marketing Buyer’s Guide
Click on one of the logos below to find out what our clients are saying about WhatCounts.
Aaron Stitt, TechMediaNetwork’s Internet Marketing Specialist, discusses his success with WhatCounts. "We’re about 15% up on our open rates which is unbelievable. We’ve done very well with WhatCounts. For an E-retailer, that’s a big deal."
- First American Bank
"We experienced significant follower growth and facilitated some positive commentary about our brand as a result of the #FirstAmLeap campaign. Our only formal notification of this campaign to existing First American Bank customers was through email."
- Ryan Tobin, Social Media and SEM Manager, First American Bank
"…Costco introduced an abandoned shopping cart "reminder" email into the overall email marketing mix. The program has been very successful, recapturing an additional 2.5% in revenue…"
- Amy Norton, Director of Online Marketing, Costco
- Live Nation
"WhatCounts has superior client support and relations. Over the past year we have grown our relationship with our client services manager and the technical support team. We have regular meetings with the WhatCounts team to discuss challenges we have faced, recommendations for new features we would like to see added, best practices, and general strategy. In doing so, this has been a mutually beneficial relationship, as we have seen most of our recommendations implemented and problems solved."
- Kelly Dorfman, Former Marketing Associate, Live Nation
- Visit Baltimore
"WhatCounts is enormously easy to use. It’s intuitive in a way that I get excited about using the platform, carving up email lists, activating automated responses, installing savvy SWYN add-ons, and diving into the reporting. I look across the landscape of new media technologies and tools and WhatCounts is on the very short list of things I can’t do my job without.
There is also no replacement for the staff. They are attentive, they are my strategic partners, and they help me reach my goals in marketing like a good agency should. There’s a corporate culture there that makes every interaction entirely enjoyable."
- Tom Rowe, Former Director of Web Marketing, Visit Baltimore
"The welcome message series gave them a much more appealing view of SavvyMom. It helped them stay more engaged and be more active with what we were doing. It also confirmed that we achieved our goal of engaging that 20% of readers who are mobile."
- Sarah Morgenstern, Publisher and Co-founder, SavvyMom
"Because building your email newsletter subscriber file is fundamental to the operation of a Mequoda Online Publishing & Marketing System, we did a ton of research to find the best, most flexible and robust email platform out there—WhatCounts."
- Aimee Graeber, Chief Operating Officer, Mequoda Group
- Jobson Healthcare Information
"Our WhatCounts Services Account Manager is always proactive in educating us about the performance of our email campaigns. After analyzing reports, our SAM pointed out the higher than usual block rate. We worked together and came up with a detailed system evaluation plan. The WhatCounts team identified a number of issues causing the majority of blocking. Our SAM was excellent at driving the project forward pulling in necessary resources on his end and providing support for items we needed to resolve; we always received informative answers without delays. At the end of this project we had a properly configured system, dropped block rates and more emails delivered to our subscribers."
- Jeff Levitz, Senior VP of Operations, Jobson Healthcare Information
- Advance Digital
"I’ve known and worked with the Strategic Planning group at WhatCounts for several years. They are, without a doubt, thought leaders in the digital marketing space. With a deep knowledge of lifecycle marketing strategy, they are the first people we turn to for collaboration on complex and in-depth email program planning and execution. In the email space, the Strategic Planning service group at WhatCounts is second to none!"
- Craig Valenz, Senior B2B Marketing Manager, Advance Digital Inc.
"Thanks to WhatCounts, email marketing is by far our top-performing marketing effort. The ROI from our email marketing effort is nearly 3 times the next best effort and the conversion rate from email marketing outperforms the field by 30%. It’s simply a no brainer."
- Marc Ducey, Co-founder and President at GolfEtail.com
"I really do appreciate the speed and alacrity with which WhatCounts moved to get us back on your platform. To briefly recap, we made a bone-headed decision to leave WhatCounts for a few months. The new vendor we tried is definitely NOT a marketing solution as they bill themselves. I have been in a customer experience disaster since that decision was made. Uploading large lists of our customers got our accounts frozen or suspended, without noticing us, no explanations, no responses, no help whatsoever FOR DAYS…I’m incredibly thankful that you took our call. You and I chatted on a Thursday, Grockit was up and running on WhatCounts the next Monday. We’ll move the Learnist business over as soon as we can.
Last Friday, our CEO (former Naval Officer) explained in "Navy speak" to the whole company that anyone changing email systems needs to wrestle me for the authority. I’m a 6’4", 260lb former Stanford student athlete. I can tear a phone book in half with my hands. I’m guessing you know why things got really quiet in the meeting."
- Aaron Burcell, VP of Marketing, Grockit
- Hammacher Schlemmer
"The ability to test email design and frequency has led to measurable gains over the past 3 years. We are constantly trying to improve our email standards to make incremental improvements and become increasingly profitable."
- Jacob Bradley, Internet Marketing Analyst, Hammacher Schlemmer
- Our Twitter Favs
Do you need these kinds of results in your email marketing program? Contact WhatCounts today!