The purpose of MAAWG is to bring the messaging industry together to work collaboratively and to successfully address the various forms of messaging abuse, such as spam, viruses, denial-of-service attacks and other messaging exploitations. To accomplish this, MAAWG develops initiatives in the three areas necessary to resolve the messaging abuse problem: industry collaboration, technology, and public policy.
Shop.org, a division of the National Retail Federation, is a member-driven trade association whose exclusive focus is to provide a forum for retail executives to share information, lessons-learned,new perspectives, insights and intelligence about online and multichannel retailing.
The eec, the email marketing arm of the Direct Marketing Association, is a global professional organization that strives to enhance the image of email marketing and communications, while celebrating and actively advocating its critical importance in business, and its ROI value.
The Institute for Social Internet Public Policy (formerly known as The Institute for Spam and Internet Public Policy) is dedicated to providing analysis, information, and consulting on industry issues relating to public policies and processes regarding spam, email, email deliverability, and the Internet. ISIPP also provides a widely-used email senders accreditation service, SuretyMail, and organizes and sponsors industry forums such as email management roundtables, email deliverability summits, and Internet law conferences.
