WhatCounts is pleased to announce the Spring Release of the WhatCounts Professional Edition platform, release 8.3. We’ve got 4 new features that bring social media enhancements to the WhatCounts platform. In this webinar, we’ll show you how to use these new features and explain how you can find and grow your email and social media marketing ROI.

Social Publishing:
Connect your social media accounts like Twitter, Facebook Pages, and LinkedIn to your Professional Edition account, then create the status updates you want to share right alongside your email content. You can even publish just on social media channels without a corresponding email message. Detailed click tracking and social sharing will be tracked with our new URL shortener.

Enhanced Social Sharing:
An integral part of growing your email marketing ROI is to get your valuable email messages in front of as many people as possible. With that in mind, WhatCounts has added even more sharing options to take advantage of the latest social networks such as Google+, StumbleUpon, and Pinterest.

Share Bar:
Our new Share Bar hovers over the web-based versions of your content and lets new subscribers join your mailing list right from a socially shared email. Plus, one click is all your subscribers need to share your email to any of the major social networks.

Social Analytics:
WhatCounts now offers detailed social sharing statistics right inside the Professional Edition reporting. See how your content performed on each of the social networks and get a sense for what works and what doesn’t with your social audience. Plus, continued deep integration with popular analytics software like Google Analytics now gives you comprehensive views of your total digital marketing ROI and how email is assisting your other marketing efforts.

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