Join Sharon Mostyn of RoamRight, a highly regarded travel insurance provider, and WhatCounts Services Account Manager Tim Brechlin, a travel marketing veteran, as they discuss proven strategies that email marketers can use to engage subscribers. Utilizing examples and their experiences within the field, Sharon and Tim will share tips, techniques, and methods to keep generating business when response is low.

Even if you’re not in the travel industry, there will be plenty for you to take away from this experience: a new way to look at your marketing approach, the benefits of segmentation strategies, and email marketing advice from people that have been in your shoes.

  • Learn how to generate and maintain subscriber interest through various drip campaigns.
  • Find out the information that your subscribers are looking for and how to use it to your advantage.
  • Build customer loyalty and keep them coming back for more.

As you begin to look toward how to develop your email marketing strategy for 2013, this is information that you can use to find and grow your email marketing ROI. Whether you’ve been in travel marketing for decades or looking to increase your number of subscribers in a completely unrelated field, the information provided in this webinar will continue to benefit you well into the new year.