“How can I get more subscribers to open my emails?”
“Where do I even begin if I want to improve my email marketing campaigns?”
Learn the answers to these questions and how you can get the most out of your email marketing by utilizing one crucial element: Testing.
From simple methods to complex strategies, this book covers what to test, when you should test, and how to approach each test to maximize your marketing ROI. Whether you’re a novice marketer that dabbles in the digital world or a veteran in the field, this book runs the gamut when it comes to useful knowledge that is easy to implement.