Strategic Partners & Affiliations

WhatCounts works with a diverse group of technology and interactive partners and professional organizations in order to enhance customer experience and keep WhatCounts at the forefront of the online marketing industry.

Technology Partners

FIRECLICK, INC.
FireClick Funded by Cisco Systems, Atlas Venture and Menlo Ventures, Fireclick provides a comprehensive yet -easy-to-use Web analytics solution that enables online businesses to improve overall operating results. By providing e-businesses with real-time actionable information about their customers, Fireclick's flagship offering, the Netflame® application service helps create a better experience for site visitors. Online businesses are rewarded with more site traffic, increased revenues and greater profits.

DELL
DELL Dell is one of the leaders in scalable Intel-based servers and is the principle provider to WhatCounts of the systems used to run our site and technology.

LEVEL 3 COMMUNICATIONS INC.
Level 3 Level 3 is a world-wide communications and information services company that is building an international advanced Internet Protocol (IP) technology-based network. They provide WhatCounts with the bandwidth and co-location facility that insure our customers have 24x7 access to our site and technology.

Deliverability Partners

GOODMAIL SYSTEMS
GOODMAIL SYSTEMS The Goodmail CertifiedEmail service offers legitimate, accredited senders the opportunity to assure their messages are reliably delivered and presented to consumers as authentic and safe to open. Senders who meet and maintain Goodmail's strict qualification criteria will be assured that their solicited email communications arrive in the inbox with images and links enabled. Consumers will not pay anything. CertifiedEmail messages can be opened with full confidence because the CertifiedEmail trust symbol next to the message means it is from an authentic sender.

RETURN PATH
RETURN PATH Return Path strives to make email perform better for both consumers and businesses. The firm offers List Quality Solutions, Delivery Assurance Solutions, and Strategic Solutions to Fortune 500 firms, online retailers, publishers and catalogers from many different industries.

PIVOTAL VERACITY
PIVOTAL VERACITY Founded in 2003, Pivotal Veracity is an independent email delivery auditing and management company that enables permission-based email marketers to improve their email delivery. The Company's technology helps direct marketers and their chosen deployment vendors analyze their email campaigns and drastically improve inbox placement.

Memberships & Organizations

SHOP.ORG
SHOP.ORG WhatCounts is a member of this prestigious retail organization. Shop.org is the association for retailers online. It's where the best retail minds come together to garner the insight, knowledge and intelligence to make better decisions in the evolving world of the Internet and Multi-channel retailing.

INSTITUTE FOR SPAM & INTERNET PUBLIC POLICY
ISIPP WhatCounts is a charter member of ISIPP. The Institute for Spam and Internet Public Policy is dedicated to providing analysis, information, and consulting on industry issues relating to public policies and processes regarding spam, email, and the Internet. ISIPP also organizes and sponsors industry forums such as the Email Management Roundtable, and the Email Deliverability Summit.