Mission and Values

WhatCounts is dedicated to helping you find and grow your email marketing ROI. We strive to fulfill this mission by providing you with innovative technology and services, coupled with the best, most human support of any company in our industry.

We provide our clients with:

  • Customized campaign production services
  • Flexible, robust technology to communicate with their customers
  • Deep competency around data management and integration
  • Personal customer service experience
  • Interaction with dedicated, knowledgeable, and committed people

Our core values:

WhatCounts has thrived in a competitive industry because we deeply believe in these four core values:

  • Customer Value: We are always looking to provide greater value to our customers, from new services to helping you become better at using the services you already have.
  • Urgent Ownership: We take ownership of problems and opportunities immediately and with urgency, working to solve them before anyone else.
  • Unyielding Quality: We strive to always get it right, and we’ll keep at it until we do.
  • Team Value: We value our employees and believe investing in them is the path not only to business growth, but customer delight.

WhatCounts #ONETeam Meeting 2012
Taking team building quite literally at a recent company meeting.