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Want to Send a Stellar Email? The Secret is in These 5 Steps

Some people would say I take sending an email a little too seriously.

They’re probably right. I’m obsessed with sending only the best messages to people, whether it’s a marketing email or just a regular old reply in my Gmail inbox. Email is the most powerful communications channel today. Send a good message, make a good impression. Send a bad message, make an arch-enemy.



The Best-Kept Secret for Previewing Emails on Multiple Devices

Do you ever wish there was an easy way to view your email designs on every screen size available?

It’s no secret: of course you do.

Mobile viewership of email is skyrocketing, going head-to-head with desktops. The problem isn’t that we don’t know hand-held devices are here to rule the world. It just seems as if there are countless versions of screen sizes to design for, including giant phones and mini tablets.



What Tomorrow’s Marketing Audience Wants

If you think about it, one day the kids now sitting in schools will be the ones absorbing your marketing content. The habits they’re developing now shape digital marketing strategy in the future. If you look closely enough at what those habits are, you can get a picture of where the trends are to be proactive with your digital strategy.