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Road To The White House: A Tale Of Campaign Emails (Pt. 4)

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Welcome back to our ongoing series analyzing the email campaigns of presidential hopefuls Hillary Clinton, Gary Johnson, and Donald Trump. Let’s dive right in!

Yes! Last time, we said we would look at the emails that are sent to people who actually donated. Fortunately for that, we found one person who donated to Clinton. Unfortunately, we are still on the hunt for folks who donated to Johnson and Trump. So, with that in mind …



3 Easy Themes To Make Your Email Marketing More Relevant

We know, we know: we’re always harping about how your emails need to be timely and topical.

But it’s just what smart marketers do. The numbers are in favor of sending unique, personalized messaging, with strong subject lines and relevant content. So, having said all that, we want to make sure you’re on top that relevancy thing (but we can literally help you with everything else, also), and just give you a small reminder of huge opportunities coming up that you can capitalize to make topical emails for your subscribers.



Hillary Clinton Vs. Donald Trump: A Tale Of The Emails (Pt. 4)

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We’re back again with our fourth installment of our series breaking down the email campaigns of the 2016 presidential hopefuls. Let’s dive in, shall we?

Johnson Campaign

We’ll go ahead and get this one out of the way:

Moving on!

Clinton Campaign

Another two weeks rolls by and another ridiculous amounts of email from the Clinton camp. 55 to be exact. That’s almost four emails a day. Holy moly.



The Top 5 Email Marketing Trends For Retailers

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Last year, we dropped the immensely popular eBook The Top 5 Retail Campaigns For 2015So popular, in fact, that today we’re dropping the follow up: The Top 5 Retail Trends Of 2016.

So, here it is:

In it, our top strategists breakdown the retail best practices that have been crushing it in the email marketing world this year. You’ll come away armed with the knowledge to boost your revenue, improve your ROI, and send truly amazing messages to your customers.