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The Top 5 Email Marketing Trends For Retailers

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Last year, we dropped the immensely popular eBook The Top 5 Retail Campaigns For 2015So popular, in fact, that today we’re dropping the follow up: The Top 5 Retail Trends Of 2016.

So, here it is:

In it, our top strategists breakdown the retail best practices that have been crushing it in the email marketing world this year. You’ll come away armed with the knowledge to boost your revenue, improve your ROI, and send truly amazing messages to your customers.



The Importance Of Email Marketing Agencies

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We know brands have their own in-house marketers and we’ve got no beef with that. Props to you, brand marketers, you make our jobs a lot easier.

Having said that, though, there are a lot of benefits to tapping on an email marketing agency to handle the finer nuances of your messaging. Our friends over at Litmus just dropped their 2016 State Of Email Agencies (in neat, infographic form) and the numbers speak of themselves. Some highlights: