WhatCounts Blog

Welcome to our email marketing blog. This is where you'll get the best information for your email campaigns, deliverability, email list growth, design, improving ROI, personalization and more. Got an idea? Tweet Us.

Come See Us At MarketingSherpa Summit 2017!

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We’re headed to Las Vegas this year to set up at the MarketingSherpa Summit, and we’d love to see you there! Taking place at the ARIA from the 10th to the 13th, MarketingSherpa pulls marketers from around the country together to provide attendees with expert strategies and real-world tactics on how to make your campaigns [...]


The Future Of Email (Is In Miami)

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The Future of Email is coming. And by that we mean, of course, the FOE event we’re sponsoring in Miami on April 6th. Taking place at the W Miami at 4:00 PM EST, marketers in attendance will learn how they can better make their email channel a viable source of revenue through personalization, unique experiences, [...]